The Telegraph really covered itself in glory last Friday by printing a few selected photos of the Cameron-Johnson tennis match on the front page with minimal text. The men and their styles have been compared in countless essays and news articles, but somehow all those words don’t convey as much as these well-shot and well-chosen images. Both are Etonians, but only Cameron exudes the polish and apparently unshakeable composure that many people associate with an upper-class upbringing. Those traits make some Britons see Cameron as a natural leader and make others want to mess up his hair, rumple his suit and slide him through the mud. Johnson in contrast shakes out his own hair, rumples his own suit and takes a long joyous dive through the mud before you can even open your mouth. That makes some Britons see him as “clownish“, to use our own James Wimberley’s word, but leads others to regard him as a regular, likeable down-to-earth bloke.
These photos capture all that and more, one of the few cases where I got more information from a physical newspaper story than from its longer and hypertexted version available on line.